“This project will kill a surface parking lot in downtown Cleveland,” said Kerry McCormack, Councilor for Ward 3 of Cleveland, during a celebration on Friday, December 10 to kick off construction of the City Club Apartments CBD Cleveland in 776 Euclid Ave.
It took on a sense of history, as the parking lot has caused a lot of consternation over the years since the demolition of the old Hippodrome theater, creating the lot, in 1981. Besides a movie theater, the old building had a basement dedicated to billiards and table tennis. .
In this context, the plans of Jonathan Holtzman, founder and CEO of City Club Apartments in Farmington Hills, Mich., At the site appropriately encompass entertainment and lifestyle. The 304-suite, 23-story tower offers multiple entertainment offerings, ranging from a three-level restaurant and dog park (called “bark park”) to indoor and outdoor theaters.
Holtzman said his project was not just apartments, but a mixed-use complex with amenities that also included coworking space, a rooftop pool, and touches such as a Zen garden.
“The building will be a tower in a park,” Holtzman said of the site between East Ninth Street and Public Square.
Denver Brooker, architect at Vocon, said the design will feature plants “all over the place inside and out, on the walls and on the roof.” He noted that the company is typically minimalist in style, but has embraced Holtzman’s international style with irregular shapes and “shameless exuberance.”
The resort-style apartment complex will offer flexible arrangements in addition to the typical annual lease, including the option to stay “for a day, a week or a month,” says a description of the project.
Holtzman said he was excited to be working in Cleveland. He described the city as “pro-business, which some Midwestern cities are not.”
He said a pro-business attitude is important as growing companies like Sherwin-Williams Co., Rocket Mortgage and others will employ young people who will live in his apartments.
During the ceremony, Holtzman thanked David Goldberg, a former bank executive and longtime downtown propellant, who was a partner in the site’s ownership for granting him several extensions on the land contract. The site has not been transferred from GSK 720 Euclid, and funding statements are not on file for Cuyahoga County as of Friday, December 10. However, the building permit for the foundation of the project was approved in late November, according to city records.
Holtzman said its City Club apartments in the Midwest are designed to attract the kids of baby boomers who want to live in downtown areas near entertainment and work. The suites are expected to be available in spring 2023.
During the public remarks, Holtzman mentioned that he was reviewing a Cleveland-area site for another company. He subsequently declined to say precisely where it might be.
“It’s too premature,” he said.